Build relationships with an endless shelf life.


Solution: Connect the consumer experience

Build stronger consumer relationships and become a well-loved brand.

Know and grow your audiences using AI-powered insights. Deliver hyper relevant messages throughout the customer journey, seamless commerce experiences, and integrated customer support to turn your buyers into brand advocates.


Drive sales productivity with a fast, personalized, and connected experience.

Drive field rep productivity by making crucial activities faster, connected, and personalized. Accelerate insights, thanks to complete program visibility, including dynamic reporting and real-time inventory updates. Arm every field rep with advanced mobile capabilities, enabling remote productivity even in disconnected environments. And optimize the entire planning-through-execution process, leveraging the power of artificial intelligence.?


Enable channel partners with a seamless, personalized, and collaborative experience.

Help channel partners move at the speed of business and drive larger purchase orders, thanks to Commerce Cloud’s personalized self-service capabilities. Use the Lightning Platform to build rich, seamless brand experiences for each and every customer. Pave the way to greater collaboration with exceptional customer service. And optimize engagement with Marketing Cloud’s buying journeys and predictive recommendations from Einstein artificial intelligence.

Bring your brand, channel partners, and consumers together.

customer success story

775彩票代理Right now we can actually get the true power of being a global company by using Salesforce technology.”





See why 150,000+ companies build deeper connections to their customers, consumers, and employees with Salesforce.


Explore insights, challenges, and priorities from 500 global consumer goods leaders.



Of cg leaders are investigating in a direct-to-consumer strategy*



775彩票代理Of cg leaders perceived barriers turning the customer data they own into insights*



775彩票代理Of cg leaders are completely satisfied with how their company sells new skus into retailers’ stores*

* See more in our research report “Consumer Goods and the Battle for B2B and B2C Relationships.”

Questions? Let’s talk.

Discover all the ways that Salesforce for Consumer Goods brings brands, customers, and consumers together on the #1 B2B and B2C CRM platform.